BRANDPACKSTUDIO

STRUCTURE DESIGN and IDENTITY

PROJECT INFO

Sketching, sketching and more sketching. The main focus of this rebranding project was to deliver a new logo and packaging structure to a existing bedding category leader. The structure needed to scale in size to accommodate various sheet sets while communicating innovation and affordable luxury.

Clients: Dream Fit / North Carolina

Category: Home Goods / Bedding

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© 2021 Copyright        BRANDPACKSTUDIO         MARK HAZEL             212 W 10th Street • Studio B375 • Indianapolis, Indiana  USA